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For Howard Stern’s move from traditional radio to the uncensored Sirius Satellite Radio, we created a campaign that, on the surface seemed innocent. But with the targeted distribution of the ‘Howard Vision’ viewers, hidden content was revealed.

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Howard Vision viewers, distributed in bars, campuses, and sporting events.

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Limited-Edition Poster, accompanies Howard Vision viewers.

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Bar Ads, in locations where Howard Vision is distributed.

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Bus Shelter Ad, with ‘peep show’ style viewers.

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Bumper Sticker, given out at sporting events.

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